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Keep your brand visually strategic

MEET YOUR DESIGNER, DANIELLE ALEXANDER BAILEY

You deserve outside support you can trust and ROI-producing results.

Most growing business experience growing pains. As the opportunity to increase your marketing footprint doubles, so does the demand for graphic design and quality branding elements. With the sales department constantly pinging your inbox for updated collateral and a marketing team scrambling to show up on all marketing channels at the right level – it might be time to outsource. Thankfully, I know someone.

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I'll share tips, tricks, trends, and case studies to elevate the assets your salespeople need to succeed. No fluff, I promise!

Just Be YOU: 6 Ways To Build An Authentic Business Life
Danielle Alexander Danielle Alexander

Just Be YOU: 6 Ways To Build An Authentic Business Life

You see it in increased sick days and work-from-home options, and you see it in the way people exist in the workplace: Nowadays, when it comes to business, we’re able to just be human.

The freedom to be our genuine selves in the workplace completely transforms the kinds of relationships we can have with our coworkers and clients— and that’s incredibly exciting! How can we build these authentic relationships in a powerful, productive way? Well, I have some thoughts!

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Be Resilient: Be Like the Cockroach!
Danielle Alexander Danielle Alexander

Be Resilient: Be Like the Cockroach!

I’ll never forget how it felt when the recession came. It was a mix of fear and anxiety, not knowing whether I could lose my job any day.

Lately I’ve seen a lot of talk about “recession proofing” your business. Now, I remain unconvinced there’s a single magic trick to protect your business from economic downturn for good...

But you know me! I’m an optimist!

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CAN DESIGN SOLVE THE WORKER SHORTAGE?
Jamie Kowalik Jamie Kowalik

CAN DESIGN SOLVE THE WORKER SHORTAGE?

For an applicant, the pieces of branding are clues, hinting at what kind of company you are.

If you want to be a progressive, modern employer: ensure that your logo isn’t ten years behind design trends. If you want to be an engaging, exciting business, keep your social media alive. If you want to be a clear, communicative company, make sure your website is helpfully stocked with information.

Whatever it is, your first impression is the start (and possibly the end) of everything.

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The Do’s and Dont’s of Line Cards: Where Manufacturing Deals Begin
Danielle Alexander Danielle Alexander

The Do’s and Dont’s of Line Cards: Where Manufacturing Deals Begin

Let’s debunk the myth that graphic design is only about logos and branding. In reality, design plays a role in almost every aspect of your business. And that includes line cards!

What exactly is a line card? Think of it like a menu for your business offerings. It's a short document that showcases your products and/or services.

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